They are an online music store much like DiscRevolt but they take the idea a bit further. First off their player and profile are very well thought-out (not to say that DiscRevolt’s isn’t but FizzKick’s interface is more complete and ergonomic). Second their card builder (image below) is an excellent tool to customize your graphics. And last but certainly not least is their widget that can be placed anywhere enabling your fans to redeem their credits, buy some songs and check out your profile. The widget comes at a price through. Either you upgrade to a monthly ($9.99) or yearly ($99.9) “ProPlan” subscription to enable it, or you can opt for a “Pay-as-you-Go” subscription where FizzKicks takes a 10% commission off every online sale you make. Click here to see how it works.
Posts Tagged ‘download cards’
Posted in Booking & Promotion, tagged band promotion, bands, card builder, discrevolt, download cards, downloads, dropcard, fizzKicks, online music store, player, profile, widget on August 29, 2008 | 6 Comments »
Posted in Booking & Promotion, tagged after the show, band promotion, buzz, CD sales, custom download cards, digital music format, digital sales, discrevolt, download cards, merchandise, mp3, promoting your band, promotion, shows on July 24, 2008 | 10 Comments »
In one of our merchandise topics, we had suggested that distributing songs in a digital format at shows could have some potential but the process was most likely hazardous since you would need a laptop handy and ask your fans to bring USB sticks. The idea is far-fetched but one company found the solution to spin it in the right direction.
Discrevolt is an online music store that offers a very cool distribution method for bands who want to level the field for their digital sales. They manufacture unique download cards that bands can sell at their shows, or simply give away for promotional purposes. This makes sense in the current state of affairs as CDs aren’t as viable these days. Digital music formats are making major head-way sales-wise but due to their intangible nature the product is not easily promotable in the offline world. These cards sort of make up for that as they are customizable. Bands can create and submit their own designs and have them printed. This encourages a new form of collectible items fans can relate to. When bands meet and greet with their fans after the show they could hand away these cards creating healthy post-gig buzz.
I find this to be a great solution bands should consider. Mp3s are rising very high but CDs are not dead and vinyls are still in the loop. People need to see and feel their product so cutting the cake in two gives you download cards. They very well may become the next big thing