Posted in Band Revenue, tagged artist share, band funding, bands, classical, donation, donor, fan funding, guitar lessons, house concerts, jazz, sell a band, sellaband, shane hines and the trance, slice the pie, slicethepie on October 18, 2008 |
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Here is a little note on yet another fan funding website called Artist Share. Its model differs from those of SellABand or SliceThePie where any band can sign-up and start the funding process right away.
Artist Share is selective: either you’re accepted or you’re not, and the site apparently aims at pretty specific styles of instrumental music like classical and jazz. Another important difference is that fans don’t necessarily obtain shares of the produced album, and therefore don’t perceive royalties from its sales.
Although Artist Share clearly isn’t for everyone, it still offers a nice take on the fan-funding model. In exchange for financial support, the fans are offered access to a more personal and probably more rewarding side of the production – the creative process.
We had already talked about the band Shane Hines and the Trance who had devised a donation plan to get their album funded by offering donors personal attention like guitar lessons, free cooked dinners, house concerts etc (read the story here). Artist Share works a little along those lines. In exchange for donations, fans receive different offers depending on the amount of their donation. Prices start at a couple of bucks and can go up to thousands of dollars with offers ranging from limited edition CD/DVD packages to an invitation to a recording session. The artists really chooses what he wants to throw in the deals.
Lots of offers are about helping the fan get to know his band a little better by making the experience personal. By doing so not only does the artist feel validated but so does his donor-audiences. I think this brings great value to the creative process as the main actors, the bands and their fans, work together for the completion of the project.
What better way to consolidate healthy long-lasting relationships with your fans then by helping them help you. In most cases that’s what they all strive for.
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Posted in Industry Talk, tagged fan funding, licensing deals, listening post, market place, music market place, ringtones, sell a band, sellaband, the cell freak, wired, youlicense on August 22, 2008 |
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Here’s an update on Youlicense (the music licensing marketplace) – the startup has been fairly active in the past months, sealing deals here and there to consolidate its position in the online-licensing market.
- TheCellFreak, a free mobile content site, wants to license up to 1000 songs from YouLicense users. Although they’re only willing to pay about 25$ per each song license (which isn’t all that much money), it’s still a step in the right direction, as your tunes will most likely be downloaded as ringtones, making for great exposure. In addition, the deal is non-exclusive, meaning you still have full control over your songs. All in all it seems like a pretty quick and painless way to get your music distributed through an exciting new channel.
- YouLicense has also developed partnerships with a couple of independent labels, the last one to date being SellaBand. The online fan-funding site is seeking licensing deals for 11 of it’s 24 artist roster. The earning will be split in 3: 30% to the composer, 30% to YouLicense and 30% to the Believers (Believers is a term SellaBand uses to call those funding the albums). Wired’s Listening Post has more.
- Also, YouLicense just received an extra $1 million in funding to further develop it’s global advertising strategy and content acquisitions. Yea I know, who cares:) But this also means that early-adopters of this platform might have a chance of being the first to be discovered as it becomes more established.
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