Rise and Shine is an internet radio station that has come up with a remarquable concept – hosting a weekly Xmas festival where every morning a songwriter is assisted by hundreds of viewers (via the Mogulus player interface) to compose a track in three hours.
A live show, in which songwriters face the daily challenge of writing a song based on news and current events. The songwriters get to choose what song they are writing – but audience suggestions are always welcome. It’s a tough task, writing an original topical song from scratch in under three hours, and we need all the help we can get.
Rise and Shine’s Xams special started yesterday and will be on all week (so until the 24th) airing from 7pm to 10pm GMT, and you can watch it here: http://riseandshine.tv/livestream/
I got note of this today so I stall haven’t watched an episode, but I did read this blog post from the Mastering Media Blog that really got me curious. Apparently there is great synergy between the songwriters and his helper audience as everyone contributes their two cents to the making of the song.
Yesterday’s song was orchestrated by the now infamous Ben Walker (music 2.0 activist who wrote the Twitter Song and who hosts ihatemorning.com). It’s called Magma Lady and it’s really good. Check it out.
The brilliance of this concept only really becomes apparent when you watch the show itself and start to interact – Ben, admirably simultaneously wielding guitar, keyboard and macbook while fielding comments and writing a song, would pause in mid sentence and mutter something like “a name, he needs a name”, at which point suggestions would come flooding in, (along with links to Wikipedia articles on volcanoes) and you just can’t help chipping in yourself.
This really could lead to new composition methods. There has been tons of online music collaboration websites that have popped out of nowhere this past year. Although we still can’t tell if these startups will be successful on the long haul, the whole tech savvy home-studio generation is ripe for the online experience of music creation.
Rise and Shine’s concept of music collab is ingenious because it doesn’t only focus on musicians – it focuses on a community trying to actively help musicians write music. It’s a musical brainstorm where everybody is invited. It’s a sort of game both parties are happy to play. Ben Walker already has his online fan base so his image is established. Imagining all those people helping him out to write a song reflects the level of validation he’s earned.
Would be very cool to have that concept implemented in a sort of forum-like website where musicians could create their own threads/channels allowing anyone to come in and contribute. Would be a fun solution when you’re in lack of inspiration.
When I first heard of fan-funding sites like Sellaband, I was thinking ‘man, why didn’t I think of that’.Well there are other ways for fans to help bands out other than revenue and promotion-wise, and Rise and Shine is a perfect example.
(follow them on twitter – @riseandshinetv)