Mozes developed a way for bands to mass message their fans through mobile phones. The company aims to create an online community for bands that fans can join by entering their phone numbers in widgets placed on the band’s websites or MySpace page. The numbers are then stored in a centralized data-base that the bands can access and use to send out tons of text and voice messages promoting their upcoming gigs or latest CD releases. With Mozes bands can also send out different media like ringtones, wallpapers, polls, quizzes and then analyze their mobile activity with reports. Fans can reply to their bands in the same ways making the service a powerful networking tool.
Mozes is a very big company that caters to major artists such as Nickelback and Usher, but they’re set out to help the indie community as well as more then 4000 bands market through the service. There are two subscription options, basic and platinum, one corresponding more to indie bands and the other to big established artists who need to launch big-scale moblie marketing campaigns. It’s a great concept to stay in touch with your fans on a regular basis and keep them posted on what you’re up to. Combined with solid online networking you’re bound to consolidate your fan base.