Remember when you used to go to record stores, pick up a couple of CDs from the isles and have a listen in the store’s listening post? Well apparently letting your fans do that at shows can have a big impact on your sales in addition to creating good buzz. May seem kind of complicated and far fetched but it can be done rather easily. Here is a website explaining the step-by-step procedures to get your own listening kiosk up and running.
“One old briefcase, some extra road-case foam, and a few hours later, we had come up with a solution which not only stored and displayed all of our gear, but attracted people to our table asking, “What is that?.
We just returned from our first music festival. The verdict? Our CD sales were almost 500% above average! Clearly, this $120 “listening station” has already paid for itself several times over”.
The way bands do it 